Sears Tower Folding User manual

is unwinding straight and is secr-rrelyfastened         of the viewfinder. Turn yoLrr head so that
                                                                tl-reeye can be brought as close to the view-to the empty spool. Then close back door
                                                      finder as is possible. The  in-rageas seen
of carnera.                                              through the viewfinder is slightly less than
                                                .what will  acttrally appear on the finisheclE. Advoncing   f he  Film                                                         picttrre. This is done deliberatelyto avoicl
Before w ind i.g,  Llncover the  f ihn counter          tl-repossibility of cLrttingoff any part of the
window   ( 10 t  by  slidi.tg the black panel         strbject at tl-reedges.
                                                  ((          When taking pictures at less than 6' disranceLrpwards.\7ind    f ihn  until nr-tmber 1"  is
                                                      with a close-up attachmenr, it is necessarytocentered in  the winclow. Slide the panel                                                                    tip  tlre camera slightly  in the direction on
downwarcls to cover window. Repeat this        which side of the camera the finder is locared.
procedure for each sLrcceeding picture        For example: \7hen holding the camera in
number.                                       a horizonial position the find?r is on the rop
                                               so that the camera musr be tilted  slightly
TAKING THE PICTURE                        upwards. This will avoid cufting off the top
                                                       part of the picture.
o. Seffing the Shuffer                                c. Snop ping  the  Picture
The shutter setti.g lever  ( 9 ) regulates the                         Hold  tl-recamera firrnly
                                                             by grasping the bedlength of tirne the fihn  is exposed to light                                                                                               /
                                                                      with the entire hanclropassirg thror-rghthe lens which leaves the                                                                  avoid  lny  movemenr.
irnage on the film. For outdoor pictures on                                            ( S e e   i l l u s t r a t i o n  )
bright days or with  flash bulb attachment                         Holding camera finnly
the shutter settirg lever should be set at                                 in hand, press tl-reblack
                                                                              shr-rtterrelease bar  in- I,,it0.  ( For pictures taken indoors with flood
                                                           q'ard toward  tl-re bellows with a. slow, push- lights, or outdoors on cloudy days, lever                                                                      i.g  action.
shor-rldbe set on TIME. )                             d. Advoncing ond Removing  the Film
                                                    After eachpicture l-rasbeen made,slide back
 b. ComBosing fhe  Picture                      the panel on the film collnrer winclow an.-l
 Hold the camera f irmly  against your  face       wind until the next nlrmber appears in rl-re
                                            window. Now close rl-repanel ancl yoLr are and center the subject matter in the middle
                                             ready for the next picture.
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e. Rem oving the Film                                              If a tripod  is not available the camera should
                                             be rested on a table or other solid object. ToAfter the last picture has been taken, turn
                                              use the camera on a table when taking verti-the windi.g  knob  until  the end  of  the                                                          cal pictures  pull  out  the  support marked
protective paper passes the   f ilm  counter      TOSTER.
window and  is completely wound around                                       The shutter releasebar is pressedand held
the take-up spool.                                     for the desired length of exposure and re-                              I
         In subdued light, open the back of        leased.Usually most exposurescan be made
the camera.Pull out and turn the windirtg       from 1 to 15 seconds.Best results are ob-
                                                tained from ^ light meter reading or usingknob to releaseit from the roll. To remove
                                                the table supplied with the film.the exposed roll, press the end of the spool
opposite the windirg knob and lift our the                                 USING TOWER FTASHUNITfilm. Fold the end of the protective paper
under and fasten it with the sticker. Be sure              I . Inserting the Bofferies
the  f ilm doesn't unwind as this could fog                           The  Tower  Flash
and ruin the pictures. Place the empry spool                                     unit uses two Pen-
in the upper film recess,and you are now                                              lite  type  batteries.
ready to reload the camera.                                        To  insert the bat-
                                                                                    teries in  the  unit,
TIME EXPOSURES                                                                remove  the  metal
In subdued light, such as inside the house,                              housing cover ( 15 )                 Jnight street scenes,cloudy days, erc.,without                              by  lifting  protrud-
the Tower  syncro flash, a time  exposure                                         itg side with finger
should be made. Time exposure is made by                                        until  cover snaps
moving the shutter speed lever ro the posi-                                          off. Insert the bat-
tion marked TIME.  Place the camera on a                                        teries,' maki.g  cer-
f irm  support. A  tripod  is preferred. The                                       tain  that  the  rop
TO't$(/ER has a tripod socket in the bed in                                      of each battery lies
which ^ny standard tripod can be attached.        next  ro the bottom  of  the  other  battery.

PAGE 6                                                                       PAGE 7

Do not attempt to insert either battery by       case as well as the tops and bottoms of the
 pushirg in both ends at once.                      batteries, are clean and free of corrosion.
 Insert the  first  batrery, BOTT O M END
 FIRST AND TO YOIJR RIGHT, and then                            3.  Attdching  the
 push the top end of tl-rebattery all the way                           Flosh Unit
 down. Next, insert the second battery, top
                                                                    T o  a t t a c h    t h e   f l a s h end first and to your right, and then push
                                                                                       unit,  slide the metal
 the bottom of the battery all the way  in.                                                                                                                                                     f oot  at the bottorn  r>f Make  sure that  both  batteries are held    n(p)                                                                              the unit into the metal firmly  in place by the conracr springs ar    _%                                                                  shoe on  top  of  the


                                                                                                                                                                                                                                                    a ends,then replacethe housirg cover by hook-                                   R                                                                         carnera and push  the
 irg short side and pressirg orher end down                                          trnit forward as far as
 until  it snaps closed. Be sure the two slots                                                        it will go.
 of the cover are on tne bottom.                                           CAIJTION: Make slrre tl-ratyou do not have
 Whenever you have reason ro believe that                                            an unused flash bulb  in  the  flash unit
 the flash unir  will remain our of use for                                              \7HILE  the unit  is being attached to or
 a period of a monrh or more, REMOVE        removed frorn the camera,as the flasl-rbulb
 the batteries to prevenr possible corrosion.      may go  off  if  the metal foot and tongue
 If  the batteries are old or have had pro-        touch a rnetal surfacesimultaneouslv.J
longed Lrse,they may nor have suff icient
energy to set off a flash bulb.                         4.  Inserting fhe Flosh Bulb
Batteries will  run down even when not  in
                                                                    Lift the spri.g clip in the reflector and placeuse. It  is good practice to test your batteries
                                                  the bulb under it so that the clip holds theeach time before you plan to take a series
                                            baseof the bulb securelyin tl-resocketof theof pictures. The best practical way to tesr
                                                      flash holder. Make certain that tl-retwo pinsthe batteries is with a regular Penlite type
                                            on the base of the bulb are set into tl-retwoFlashlight bulb.
                                                 correspondi.g notches in  the base of  the
2. Checking Conldcfs                                                         reflector. Use #;  or #2t  flash bulbs.
Make sure the conracr springs in the barrery
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5. Rem oving fhe Flosh Bulb                   you are photographi.tg and be sure you are
                                                     not too close. Don't change the position of Remove the used bulb by  lifting  the end
 of  the bulb  retaini.g  spring,  tilt  camera         the camera after you have looked  in  the
 forward, and bulb drops olrr wirhout having         viewfinder. In taking close-ups ot portraits,
 to be touched by hand.                             allow a little extra space in your viewfinder
                                              above the subject's head to compensate for
                                                      difference in position of the viewfinder and
MISTAKESTO AVOID                               lens.
DOUBLE EXPOSURE                      TITTED PICTURES
                                                Hold camera level     don't  tilt camera atBe sure to wind film ro the nexr exposure
                                                     angle.
 after snappirg each picture.                                                                                                                                                                                                                                                                                                                              t
                                 FOGGED FILM
                                                    Don't aim your camera directly at a strong
BT.URRED PICTURES                                                                light or the sun. Use a lens hood or shade
Hold your camera sready. Be exrra careful                                                     the lens with  your hand. I)on't  load the
when pressing shutter release so as not  to        camera with  film  in direct sunlight and be
jut the camera.  Don'r take pictures closer                                                   sure that the film  is tightly wound. Use the
than 6 ft. without close-up attachmenr.                                       same care when unloading   the camera.
                                                Avoid using outdated film.

"CUT OFF" Pi,CTURES                                     UNSATISFACTORY FLASH P'CTURES
Aim your cameraat the cenrerof the subjecr         1. Be sure batteries are fresh.
                                                            2. Be sure batteries are inserted according
                                                                to  instructions on page 7.


PAGE 10                                                                    PAGE 1T

1) "  Batteries must make contact with metal
    contacts inside plastic housing.
4  Scrapethe base of the bulb with a sharp
    instrument and try again.
5. Be slrre bulb  is seated properly in the
   opening in the flash unit.
      (lJ ote:    lf  the aboue procedares  still  don't                   T     help,  try neLa batteries or a neut, bulb.)
                                                                       To protect your new TOWER  Folding
                                                                        Camera, buy the attractive leather case                   -
FItM                                                          made especially for  it. This case can be
                                                                                   obtained at any Sears Retail Store with a
                                                                                            department, or Mail Order If you are going to make pictures out-of-              photographic
doors on ^ fairly bright duy or flash picrures             House. indoors, orthochromatic type films such as          USEYour TOVERnegatives willPHOTObe developed,SERVICEprint-.  .  .      ffi
TO\7ER Plenachromeand Verichrome are               ed, copied or enlarged by experts . . . toP
                                                                                                   results . . . very reasonableprices. satisfactory.If your picture will be taken                quality
on a faiily dull duy or  if your flash pictures              Consult your Sears General Catalog for
arc going to be made at 10 to 15 ft., use         WEdetails.RECOMMEND   the use of Tower fast panchromatic type film such a Super             Exposure Meters, Tower  Film, Tower    I
                                                                                    Tripods and other Tower Accessories forXX  or Super Pan Press.                                                                                    your camera to give you the best pictures        ffi
                                                                                    possible under  all  lighting  condiiions.
For color picrures in  bright sunlight or
indoors by'  photoflashbulbs, use Kodacolor     TOWERCAIntRAS,PH0T0GRAPH,,l(,,,fQllf,Ptl:t
film.
                                  AND tAST ilAIt  PH0T0  f Iil:,.l:.Sllfi:l..ll,,,,,::R,,[
Your Towe r I20 has an advanrage in being                                                                                  : .                                                5 Ot D 0 N 1Y BY SEA RS, R0 EB:..11..G,.,1(,',.,..il.,.1$0:.able to use two sizes of  film,  I20  or 620.
Each gives eight exposures2V4 x 3Y4 inches.




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