Graflex Cameras Product booklet

Your biggest asset is a satisfiedcustomer-
whetheran industrialor commercialbuyer,
a boss,or a bride.Keepthat customer
satisfiedby givingyour talenta complete
chanceto work for you. Use a cameramade
for the professional-forthe man who wants
his camerato be an extensionof himself
and its resultsan expressionof his skill,
taste and questfor perfection.




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one       kind of photography    for aour

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                 Graph

TheGrophicCameras
They hold the same attraction for photographers as any value leader does  in any field. Dependable,
high quality, large format photography  in a traditional design that allows the photographer  to adjust
t o s h o o t ing c o n d i t i o n s o n  t h e sp o t.
Large'Format
Large format Graphic Cameraslet you capture an image that is big enough to give you best results in
the darkroom. For assignmentswhere top quality is demanded,there is no surer way to achieve it.
V ersatile
Lets you do what has to be done, then and there, to get the best picture p6ssible.Tilts, swings, shifts,
rises-all are built in. Focus frotn ground glass or shift to the rangefinderor scale. Get 1:1 shots without
special attachments.And shoot as fast or as slow as needed.These benefits and more are built into
the Graphicsfrom Graflex.
Dependable
None other built to last so long; to perform so reliably. Ask the man who has one. The Graphic
Camerasare made to take the most severe punishmentand withstandthe most trying conditions-in
the plant, the studio, or out on assignment.
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Professional workhorse. Provides the photographer with the bene-
fits of 4x5 format in a model that incorporates distinctive Graphic
features-shift-rise-tilt front standard, drop  bed, double  bellows
extension, ground glass, rangefinder, and scale focusing. Offers
a wide assortment of shutter mounted lenses.
The Pacemaker Speed Graphic, companion model  in the pace-
setter series, provides the same benefits as the Crown Graphic
with the added feature of focal plane shutter, operating at speeds
up to 1/1000 second.
Gives you great motion-stopping ability. Also accepts wide selec-
t i o n o f b a r r e l m o u n t e d  l e n s e s , a l l   i n t e r c h a n g e a b l e i n s e c o n d s .

SuperGraphic45
L i g h t w e i g h t , s t r e a m l i n e d . C o m b i n e s m a x i m u m s t r e n g t h w i t h m i n i m u m
weight. Front standard tilts forward and backward. Shoot "wide open"
for maximum depth of field. 121/2"double extension bellows permits
1 : 1 p h o t o g r a p h s w i t h    l e n s   f o c a l    l e n g t h s u p   t o  1 6 2 m m . E x c l u s i v e
built-in automatic flash calculator is provided. Revolving Graflok back
rotates through 360 degrees. Also has electrically operated shutter
release for steady hand-held exposures at even slow shutter speeds.
Add to these features, cam coupled focusing scale and built-in range-
f i n d e r p l u s  i n t e r c h a n g e a b l e l e n s s e l e c t i o n .
SuperSpeedGraphic45
With exclusive Graflex 1000 Shutter. ls accurate at every speed through
      1/1000 second, and synchronizes with bulb or electronic flash.
 w ,   N o   l a g , n o d r a g . " Q u i c k C h e c k "   l e v e r  l e t s y o u o p e n a n d c l o s e
      diaphragm fully to check focus and composition without disturb-
                  i n g o r i g i n a l s e t t i n g s .
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Famous Graphic 4x5 features are tailored to a medium format cam-
era  in the Century Graphic  29. Retains adjustable  front and  rise-
shift-tilt control of perspective. Double bellows extension of g,, for
1:1 photography. Ground glass, rangefinder and scale focusing are
incorporated plus opticar viewfinder and sportsfinder.
Also obtain versatility of interchangeable film holders with choice
of sheet film,  roll film, or  film pack. Format can be varied to  fit
asstgnment.
Choose from an assortment of lenses from 47mm to 202mm. Also
accepts Graflex Multi-Grip  for  fast action, sure-handling shooting.

Successful photographers use a  variety  of  lenses  for  increased
operating flexibility and greater freedom to create special effects.
N o r m a l  f o c a l   l e n g t h  l e n s e s a r e s t a n d a r d t o o l s         . w i d e a n g l e a n d
t e l e p h o t o  l e n s e s a d d  t o y o u r a b i l i t y t o c o v e r a n y a s s i g n m e n t m o s t
effectively.
G r a f l e x G r a p h i c  l e n s e s a r e b u i l t  t o g i v e  t h e p r o f e s s i o n a l p h o t o g r a -
p h e r  t h e   l a t i t u d e h e n e e d s  t o c o v e r h i s s c o p e o f a s s i g n m e n t s .
For the 4x5 Graphic Cameras there are lenses covering focal lengths
o f 6 5 m m , 9 0 m m , 1 2 7 m m , 1 3 5 m m , , 1 5 0 m m 2, 0 3 m m , 2 7 0 m m , a n d 3 8 0 m m .
For the Century Graphic 2x3 there are lenses covering focal lengths
of 47mm, 65mm, 80mm, 100mm, 101ffiffi,127mm, 135mm, 150mm, and
202mm.




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Shoot confidently with accurate, fast-action Graflex film  holders.
Mate quickly and easily to Graphic Cameras as well as other pro-
fessional cameras with Graflok or Graphic Backs. Complete  line
for medium and large format cameras-reliable 2-sheet f ilm holders,
6-exposure Grafmatic Holders., and 16-exposure film pack adapters.
T h e n ,  t h e r e a r e  t h e  r o l l h o l d e r s p r o v i d i n g e i t h e r g , 1 0 , o r 1 2 e x -
posures on 120 film; 20 exposures on 220 film, or 50 exposures on
7 0 m m f i l m . A l s o h o l d e r s  f e a t u r i n g " p i c t u r e a m i n u t e " P o l a r o i d n o i t
a n d P a c k F i l m .
Remarkable Graflex Rapid Vance Roll Film Holders  let you move
quickly and surely from one exposure to the next. Permit changeover
to different format or from black-and-white to color or vice versa in a
few seconds. No wasted film either during the changeovers. Avail-
able for both 4x5 and 2x3 cameras.


Polaroid  is a regisfered trademark  of the potaroid  Corporation.

The medium format camera that adjusts to your needs. That's the Graflex xl.
     Gives you balanced handling and professional feel in today's most versatile photographic  tool. Choice
      of camera body, assortment of lenses, and variety of film holding devices and accessories. Built for
     tomorrow  too. Modular components form a camera capable  of evolving with the needs  of the pho-
     tographer. Basic structure, made of discrete building blocks that mate to any of three camera bodies,
       is guarantee against obsolescence. New camera variations await  xl owner  with new modular com-
     ponenls.
                                                                           I
    Start urith an xl Outfit bosicto Aour needs
    Any one of three outfits can serve as your starting point. Choose the one that most closely meets
    your major requirements.        'tl


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Same kind  of  film holders as are available
     with Graphic Cameras. Vary format to  fit the
    assignme n t w i t h s e l e c t i o n o f  r o ll, sh e e t, film
     pac k , and P o l a r o i d  f i l m h o l d e rs. Five film
     holders plus Grafmatic Sheet Film Magazine'
}    Graphic  Film Pack Adapter, Graphic Sheet
     Film H o lder, a n d   t h e P o l a r o i d P a ck  Film
     Holder.
       In roll film category are Graflex Rapid Vance
     Holders  RH/8, RH/1O, RH/12, RH/20, and
     RH/50 with the number desighation denot-
      ing the number  of exposures  provided  by
     each. First three handle  all varieties of 120
      film ; R N / 2 0  h a n d l e s 2 2 0  f i l m ;  a n d RN/5 0
     han d les 7 0 m m f i l m .
     Formats include 2Ya square,2/+  x 2%,2Yt  x
      3Xc, and 3% x 4% for the Polaroid Film Pack                           I
      Adaoter.
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Name your power source preference and then serect it from among
     Graflex' trio of look-alike,perform-alikestrobomatic 500 outfits. one
     standard top section mates by snap_actionlatches to any one of
     three different power bases, providing comprete interchangeabirity
    among rechargeable,high voltage, and AC power bases.                                                                                                        I
     Highest  light output anywhere among  portabre  erectronic  frash                                    A
      units. Host of other new features including  built_in slave, open
      flash, ready  light, and exposure  calculator on lampheaO pius
     rugged and reriabre construction  for power pack. strobomatic                                                 I
     500 is a modern pacesetter in electronic flash field. Variety of
     accessories give   it many convenience  features  includinj
     extending  coverage  to  wide  angle  by  simple  snap_on
     deflection lens.
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For optimumconvenience,for more complete photographiccapabilities,Graflex
offers a full-line of professional duty accessories for  all  its camera lines.
start with Graflex Tripods. The Graflex TR series of tripods, headlined by the
TR-V-M Professionalmodel is lightweight and has removable center column
which functionsas a monopod. lt also featurestwin shank leg supportsand set
screw leg locks. Companion model is TR-IV-M Deluxe Tripod.
Also step up to Graflite flash units for shutters with built-in synchronization.
Also solenoid operated shutters. Host of accessories supports flash units-
extensionflash, mountingbrackets,reflectors,and many more.
Then there are assortmentsof cable releases,viewfinders and lensboards,flash
connecting cords, handy carrying cases plus the many small but important
accessoriesthat make Graflex photographic equipment the most complete
and best suited for the needs of the professionalphotographer.
                                                                                                                                                                                              I
Rapid Lock cable Release can be fitted to xl cameras as well as standard
lenseson other Graflexcameras.

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CustomCameroSeruices


Specialneedscall for specialservices.Graflexis equippedto handlethem all.
How about microphotography?Graflex will adapt the xl, Century Graphic, or Pacemaker Graphic
to do the job.
Special lens fittings are available: such as the Graflex 1000 Shutter for xl Cameras or the Century
Graphic.
Also ask for special applications equipment, special viewfinder masks, custom designed systems,
and a complete range of maintenanceand repair servicesfrom Graflex'centers located in key cities
around the country.
                                                    !
For fulldetails on all the customservicesofferedby Graflex,write ProductServiceManager,Rochester,
New York 14603.





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