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World's Fair 1964 Guide Book - PT. 6 Reference document

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M. Butkus collection
Model / document
World's Fair 1964 Guide Book - PT. 6
Document type
Reference document
Language
English
Pages
57
File size
7.6 MB
Category
Historical reference
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Page 2 · Read text
6 YEARSOLD I|llPORITOIN SOTTI-EFROITCANAOA
8Y HIRAN1Vr'ALKTRIMPORTERSINC, OEIROIT.MICH
66 8 PROOFEtENDTDCANAOIANWIIISKY





    I N  T A N G A N Y I K A . . .                       O R     I N  A U S T R A L I A . . .





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fin<l ,rn olcl farniliar Irientl ltcre at     Ilorrrbon. No other rvhiskv tastes
thc \\irrlcl's I'-air ClanaclianCllub !     <lrritclikc Canadi:rn (lhrb. You can
Whv this u,hisky's universiil popu-    stay with   it  all evening long-in



         "Ttre  Best  In  Ttre  Flouse-oin    87  lands
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- L A K E          A M U S E M E N T

                                              has 2,400 seats plus a Champagne Cir-
                                                         cle of 24 enclosedboxes. Elsewhere in
                                                     the theater building are assortedcock-
                                                                        tail lounges and the Frontier Palace
                                                    restaurant and bar. sporting a faqade
                                                    out of the Old West. Outside is a beer
                                                 garden.There are separatepavilions and
                                                    displays for  Oil, Tourism, New Texas,
                                           Gateway to  Mexico, Cattle and  the
                                             Houston-Gulf Coastregion.
                                                                      * Admission:t'ree,exceptto The Music Hall.
                                                                      * The Music Hall: $2.00 to $4.80 lor  re-
              JAYCOPTER RIDE            servedseats; perlormancesat 3 .7 and9 :30 p.m.   I40
                                                                      * Hours: l0 a.m. to 2 a.m.
       The sensationsof a real helicopter flight
                                                                    Highlights        are simulated in  this high-flying ma-
         chine,attached by a long boom to a tall     SUDDENruw. Surprise is a feature of
         tower. The pilot spins, drops, hovers      the entire area. A young man suddenly
       and reversesflight at the request of his      stands up and breaks into song. A girl
           l6 passengers.First developed by Jay-      walking along a path bullwhips a cig-
        copters Ltd. to train helicopter pilots,       arette from the mouth of a friend. Two
          this electric-poweredcab has a ceiling      arguing waiters bring their feud to a
          of 100 feet and a circular flight path      head in a burst of gunfire.
       125 feet in diameter. For those who      "To BRoADwAywrrH LovE.,,This is the
        want to try their own hand at piloting,         title of the 90-minute spectacularin The
         there are 20 small models that carry no      Music  Hall.  Presented by  producer
        passengers,operated on the ground by      GeorgeSchaefer,who produced Teahouse
         controlslike thosein the real machine.         of theAugustMoon, and Morton Da Costa,
            * Admission:$L00 lor ride: 25 centsto op-     who directed The Music Man, the new
         eratesmall models.                      show is an anthology packed with the
                                         moods and music of the American the-
          Therearemore religious groups with ex-        aterfrom TheBlackCrookof1864 to re-
             hibits at this fair than at any other fair        cent hits.
              in history. They are the only exhibitors        Brrs oF TExAs. Among the attractions
            not charged rental.                              of the specializedpavilions are:
                                                g HighviewsoJblackgold.Five simulated
                                                                     oil storage towers, each about 40 feet
                                                      high, have exhibits from the oil indus-
                                                               try set in the walls; they are viewed
                                                from spiral staircases.At the top of the
                                                   towers, adventurous visitors who  pre-
                                                          fer not to walk down can come zooming
                                            back to earth on indoor slides.
                                                $  Lrfeon the range.Symbolizing the lux-
                                                   urious care given to modern livestock,
                                                a real bull is sumptuouslystablcd in an    lArITI       TEXAS                        elegantFrench bedroom. surrounded by
                                                   displays of the latest improvements in
        "Friendship at the Fair" is the theme of       raising and breeding cattle.
       "The Texas Pavilions and Music Hall,"      g  Lrle in space.Suspended in the air at
       an exuberant multiple exhibit produced      the Houston-Gulf Coast pavilion  is a
         for the state by Dallas showman Angus    NASA spacecapsule.impressive symbol
       G. Wynne Jr., in associationwith Com-       of the state's newest industry.
       pass Fair. Inc. The Music Hall, offering      g  Primerlor tourists.Pleasuresavailable
       a lavish musicalcomedyon a huge stage,       for the visitor to Texas are on view
       2 ) 6
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L AK E   A ML ' SE MENT
Howeasyis it to ietto Hawaii      REsrAURANrs.in the airy, circularWildestTourismand wooliestpavilion.of
onUnited?                                  the numerous dining areas is the Fron-                                                             tier Palace,where the air is filled with

                                          dance the cancan. There are also snackFINII(|UTATTHE                  the aroma of chuckwagon beef, and girls                                               bars in the Mexico, Tourism and New
                                          Texas pavilions, snacks with the beer inUI{ITEDAIRLINESEXHIBIT,the Beer Garden, and a Shrimp Bar lo-
                                             catedin the Houston-GulfCoastoavilion.HAWAIIANPAl,lLl0l{

The color and splendor  of the Islands
become a  thrilling  personal experience
 at  the  lavish  Hawaiian   Pavilion  ! And
there, at the United  Air  Lines  Exhibit,
 you'll  discover how easy your Hawaiian
vacation can be!
You'll learn about  United's frequent                            l          t ^ ,
 flight schedules, vacation  plans and low            .I-,./       HAWAII
rates to the Hawaiian  Islands.
 Like to plan your Hawaiian  vaeation  at      Drum, guitar and  ukulele music sets
home? United's Hawaiian Vacation Plan-       hula skirts swishing in the "spirit  of
ning  Kit  contains everything  you need,      Aloha" exhibit. The Aumakua Tower,
including  color photos and  factual  in-      80 feet high, with  a  ring  of  flaming
formation. Order your  kit  at the United       torches at the 55-foot level. forms the
Exhibit.                                   gateway to a complex of structures: the
Anddon'tforget.. . freeadmission       AlohaIndustrialThemeExhibitsPavilion,building,a Tourismthe Fiveand
to theUnitedAirLinesTheatrein the       Volcanoes Restaurant, an  arcade  of
                                               an ancient village                                                              and                                                                              the                                                                               en-TransportationandTravelPavilion.      shops,                                             closed Alohatheatre.                                                        The area                                                                                                    is                                                                                 land-
  We have commissioned Saul Bass, one      scaped with  coconut and  hala trees,
of America's  most  critically  acclaimed       orchidsand other tropical plants.
graphic designers, to create a spectacular          * Admission:to the exhibit area, 25 cents.
presentation based on the pleasure and      To theAlohatheatreshows: adults$ 2. 50 : chil-
comfort  of a jet  flight.                        drenunder 15, $1.50. Canoerides:$1.00.
   Saul Bass has won  great  aeclaim  for          * Hours:lO a.m.to2 a.m.
his animated  epilogue for  "Around  the
World   in  80 Days."  Then  came  title                    Highlights
design for  "Spartacus"-"'West    Side                                    cULTUREoF rHE rsr,.e,Nos.The  exhibi-Story"-and   "Walk  on the Wild  Side."                                                     tion hall in the hexagonalAloha Theme
  Now, the artistry  of Saul Bass is yours        Pavilion has numerous displays of the
in a spectacular presentation  for United                                                   islands' history and culture, includingAir  Lines.                                             carved reproductions of the old Poly-
  Admission   is  free  to  the  United   Air                                            nesian gods, thrones of the monarchyLines Theatre.  Seating  is generous and                                          and views of the state today. One ex-comfortable.  Schedule of showings: ap-
proximately   every  ten  minutes,  seven         hibit depicts the influx over the centu-
days a week, 10:00 a.m. to 10:00 p.m.        ries of peoples from many Pacific lands.
                                    HALL oF DREAMs.In the Tourism and
      ffi                                     cusIndustrialon theExhibits,wondersmotionof  Hawaii.picturesElse-fo-
                 THE EXTRA CARE AIRLINE      where. wall maps depict travel routesUNITED                                                       to the islands,and a tourist office stands  q                                            readyto plan the trip.
    238
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- L A K E         A M T J S E M E N T

       THE cHARM oF oLD HAWAII.  In the An-           *  Admission:  adults, $L00:   children. 50
          cient Hawaiian  Village, craftsmen dem-        cents;$5.00 minimum in supper club.
         onstrate native skills: how  to construct           *  Hours: n00n t0 2 a.m. Revueat 8:3O and
         a grass hut, shape stones into  tools, and               I I:30,  Mondays  through  Thursdays;  at
        weave blossoms, seeds and strands  into        I0:30  and  l2:30,  Fridays and Saturdays:
           leis without  thread  or  needles. Beach      and at 5:30,8 and I l, Sundavs and holidavs.
        boys offer  rides  in outrigger  canoes.
      HAWATTAN ExrRAvAGAwze.  A one-hour
        show featuring entertainers from  the  is-
         lands is presented six times daily  in  the
         Alohatheatre,  built on a man-made  pen-
         insula jutting  into Meadow  Lake.
       RESTAURANTs.The  Five Volcanoes Res-
         taurant, symbolizing the volcanic origin
           of the Hawaiian  Islands, has an indoor
         dining  room,  a Lava  Pit Bar  and  an
         outdoor  area seating 500, where  there
         are daily  buffet luncheons. Four  nights     L44    AMPHITHEATRE
         a week, a three-hour, l2-course luau is
         held outdoors, complete  with  tradition-      Someof the biggestnames in show busi-
           al dishes, rituals and dances. For snacks,      ness have created a two-million-dollar
         the Sandwich  Isle Bar offers fruits, nuts      extravaganza,"Wonderworld,"  in  the
        and other  dishes from  the  islands.           only permanent open-air auditorium on
                                                    the fairgrounds. An international cast
                                                          of 250 includes singers and dancers,
                                          swimmers and divers, comedia.nsand
                                                   acrobats;the visual effectsrange from a
                                                      giant waterfall, which pours 22,000 gal-
                                                    lons of water a minute onto the stage,
                                                          to the launching,in a cloud of smoke, of
                                                a "lady astronaut" in a "moon rocket."
                                                9 The Amphitheatre.site of  Billy Rose's
                                          famous Aquacadeat the l9l9  World's
                                                          Fair, has been completely refurbished.
                  A MISSISSIPPI   RIVER       The new production takes place on a   r43              SHOWBOAT                     turntable 75 feet in diameter. one of the
                                                   largest in the world; in a swimming
       The fun and food of a l9th Century Mis-      pool in front of the stage; and on mov-
         sissippi riverboat, the Jenny Sue.are du-      able platforms that  shuttle back and
         plicatedon this 226-footreplica. Moored       forth over the pool. On either side of
         at the end of a pontoon levee in a setting      the stageare acousticalshells for an or-
         that resemblesa small-town waterfront      chestra and choral groups. The show
         of the 1800s,the showboat offers contin-        is presentedby societyband leader Mey-
       uousentertainment,including a musical      er Davis and staged by Leon Leonidoff
        revue at night, and has two restaurants      of Radio City Music Hall. The choreog-
         that  specialize in  Southern cooking.      rapher and associatedirector is Broad-
       Nonstop entertainment in  the  restau-     way's Michael I(idd. Jule Styne of stage
         rants includes performances by banjo-     and movie fame wrote the music.
          ists and Dixieland musicians, old-fash-        * Admission:unreservedseats,$ I .00:  re-
        ioned skits, community  singing, and      servedsection.$2.20; specialreservedseats.
             '90s       Gay     beauty contests. The supper      $ 3 . 3 5 .
        club variety revue is "America Be Seat-        * Perlormances:2:00, 4:30. 7 :00 and 9:30
         ed." a period show of songs,dancesand      p.m. on weekdays;12:30. 3 :O0, 5 :)0, 8:00
       comedyconceivedby Mike Todd, son of      and 10:30 p.m. on weekendsand holidays.
        the late Hollywood producer.             Show lastsone hour and 15 minutes.
        240
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SavoryShrimp Egg Roll



      D e lic i o u sF r i e dR i c e




                                                                   CrispyChowMe
                                                                        Fried Noodles





                                                                       'Tasty
                                   Choiceof
                       C hicke no r Sh rimpCh o wMe in                 FruitRoll





     Beverageof your choice                                                       DelicateEgg Foo Youngand Sauce
Enjoythese7 deliciousvarietiesin a
completeChineseDinner,PlusYour
choiceof beverage-allforonly
Where?At the ChunKingInnat theWorld's
Fair.Plushorientalsurroundings.Landscaped
gardens.CharmingChinesewaitresses.All
for99r.0r, if youprefer,ordera fabulousdoubleHongKong
Burgerwithfriedrice,fruit roll,fortunecookieandbever'      Just over the Bridge
age,alsofor only99r.We'llexpectyou.                                 to the Lake area.
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- L A KE          A M I J S E r V | E N T


                                                                                                                                                                                                                          l''I



                                                          ,,SANTA                                                               MARIA"             lqt                L46           Plexiglas-canopied boats provide  a 20-
          minute cruise past the Hawaii and Flor-      A  full-sized  replica  of  the  flagship   of
           ida pavilions and other attractions.  Op-        Christopher  Columbus'   discovery   fleet
          erated by Maroda  Enterprises.  Inc., the          is moored  at the end of a l5th  Century-
          boats are lO  feet long; each carries 20         style floating  Spanish  wharf.  Termed  by
          passengers plus a  multilingual   hostess,       the exhibitors "Space Ship-1492,"    this
          wh<l indicates points of interest.                Santa Maria  is the  product   of  a  distin-
               *  Admission: adults. SI.OO: childrm 6 to 16.       guished   intercontinental    collaboration
          50 cmts: lree  to childrm  under 6 when ac-        that insured authenticity.  Her  architect
          companied by parents and not occupying seats.      was Josd Maria  Martinez-Hidalgo,   cura-
               *  Hours: I0 a.m. to 2 a.m.                            tor  of  the  Maritime  Museum   of  Bar-
                                                           celona, Spain; his consultant  was Colo-
          Morethan$120 million was spent to ex-          nel Howard    I. Chapelle,  Chief  of  the
           pand and improve the arterial highways        Naval  and  Transportation   Section  of
              that lead to the Fair.                             the  Smithsonian   Institution   in  Wash-
                                                                  ington.




               ,7ltetlnaas a '//Iien'ory"'

     '%
             4   '2      TLEISCl|ilIAt|N'S-fu
        -\
                       --z
                                                  /4-              gouRBoN                        *nz       KENTUCKY$nNefi
                                                                                               .4't
                TheMitd' Mannered Bourbon         2-=





       86. PROOF.DISTILLED AND BOTTLEDBY THE FLEISCHMANNDISTILLINGCORP.,OWENSBORO,KY.
       242
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SIEIl|EFIRSTLIVE


                  EVER PRESENTED                                  AT
                  ANY WORLD'S FAIRI
          m* -&t tlre





         Vietl#7e
 MINUTE  MAID
  CompangExltibit
 At the bose of the Florido Citrus
 Tower.Enioycool, refreshingMinufe
 Moid, Snow Crop ond Hi-C Juices
 ond Drinks.
Toepplhe rcal megb of Fbrida--goumusl eomelo f/orirla!
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- L A K E           A M T J S E M E N T ,

              * Admission:adults,$1.00; children6 t0 I 2.      ven on  l5th  Century  looms,  the  iron
         50 cents;childrenunder 6 free.                and armament  wrought  on  l5th  Cen-
                                                                   tury  forges. The crew  is represented by                      Highlights                                                                           l8  life-sized sculptured  figures. Colum-
            LrFE  oF  THE  EXPLoRER.   In   buildings        bus in his cabin talks with  Captain Pin-
            around  a courtyard,    l2  dioramas   trace       zon of the Pinta. Some crewmen  crowd
            the  life of Columbus from  his youth  to       around the stove; others stand watch  in
            his return to Barcelona after discovering       the crow's-nest. or  hoist  sail.
           the New World. The dioramas were de-
           signed by the scenic department  of  the
          Barcelona Opera House.
        CASTLEAT THE PTCN. ThC CNTTANCCIL)
           the  180-foot-long pier  is a  simulated
            castle gateway,  reached  by  a  draw-
           bridge. Within  are  Old  World  shops;
            the sounds of crowds and sea chanteys
           mingle  with  the  smells  of  the  exotic
           spices Columbus sought  in  his travels.
         rHE sHrp. Ninety  feet  long, rveighing                                t a/t-  -   I
                       I l0 tons. the vessel was constructed  in        -LT     I     FLORIDA
           Barcelona after years of resea.rch in mu-
         seums and naval archives, and brought      A  I l0-foottowertopped  by a giant plas-
             to the United  States on  the deck  of a          tic orange rises over the palm  trees and
            freighter. Her sails and  flags were wo-       carrousel-shaoed structures  of  "Fabu-





         ",.i:M        -1hiF.rL               N-*=c=





                       TEXAS PAVTLIONS-
                  AN OASIS OF ENTERTAINMENT!
       Four hundred young Texans are your hosts in many fascinating,fun-filled
        pavilions.FRONTIERPALACE-where the Old West will live again,featuring
      chuck-wagonsteaks,high-steppingcan-cangirls and an atmospherefaintly
       tingedwith gun smoke.SEVENFUN-FILLEDPAVILIONS-wherethe dramatic
       influencesof Spain,Mexico,TheConfederacy,TheRepublicof Texasand Mod-
       ern Texascombineto provideyouwith everyconceivabletype of entertainment.
           VISIT AWHILE IN TEXAS -THREE ACRES OF FUN.FILLED
                ENTERTAINMENT. OPEN UNTIL 2 A. M.

          244
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lous Florida." The other buildings in rhe         tion. A series of scale models tells the
        tropical setting  at  Meadow  Lake  in-        story of the U.S. space program.
       clude a large Srate Erhibit  Hall  deco-      poRporsEs AND BANDS. A troupe of the
       rated in an appropriate motif  (the statc       "second-smartest  mammals"     in   the
       seal, rnaps, etc.); a Porpoise pool  and       world   plays  basketball  and   "sings,"
      Stadium, seating 1,600 and covered by      dances and clowns in the daytime shows
       a suspended plastic sun- and  rain-roof ;        at  the  Porpoise  Pool and  Stadium.  A
              t w o e x h ibit b u i l d i n g s o n  r h e  la ke a n d       nearby tank contains several frolicking
      nvo model homes on the shore that are       sea liclns.
      reached bv a 25O-foot "Bridge  to  the      FLoATTNGBUTLDTNGS.Looking like ultra-
       I(eys" boardrvalk. Shops and  refresh-      modern  houseboats, trvo buildings  rest
      ment stands are ab<tut the area.           on pilings in Meadow  Lake. In one, the
          * Admission:free except for porpoise Show.       Florida Devclopment  Commission,  an
          *  Porpoise Show:  adults, $2.00;  children,        official agency, gives out  inforrnation
       51.00. Show takes 30 minutes; IO pertorm-      and anslvers questions about the  state.
      ancesdailv staninq dt l0:30 a.m.               The other has a display put on by the
                   Highlights                       Minute  Maid  Cornpany.
                                       MoDEL HoMEs. Two furnished houses. a
     SAMPLTNGTHE suNsHrNE srATE. In  the       two-bedro<trn cottage and  a three-bed-
       St a t e E x hib i r H a l l a r c d i s p l a y s o f p rice -      room horne with swimming  pool, show
       less objects uf art on loan from  public       the  latest in  Fkrrida  living.
      and private  Floricl.r collections, and ex-     FLAMTNco  rsLE.  Beautiful   flarningos
       hibit s re lat i n g  t r t F l r t r i d a c o mn tu n itie s,        strut  in an cncl<tsed pool, providing  a
       industrV, agricultr-rre.sports ancl educ.r-       natLlral displ.ry of  brilliant  colclrs.





                   C0lilPASSfAlR,lrn..PresentsA SPECIACUTAfi MuSf,tL flTRAVAMNA
   ft''%gJr
 W    ProducednvGeorgeSchaefer
     ProductionconceivedandstagdnyMOftOnDaCnSta
          ftesentedinTHtMUSICHALIAIIHi TtXtSHV|LI0NS^
         Performancesdailyat3ff,7CI0and930PM.pricesareg4.&,g4.00,g3.ffiand$2.00.





I
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I4E WORI D'S FAIR MARINA          I49  "BOUNTT''          I'O  SHEA STADIUM

FLIJSHINGi   EIAY AFIEA

          This is an areat'or seafarersand splrtsfans. The bay
            is an anchoragefor small boatsand a historic
         ship;ashoreis the homeof the Metsand the Jets.



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\...

   J

                                                                      * Admission: adults, 90 cents; childrm un-
                                                    der 12. 50 cents.
                                                                    Highlights
                                      READYFoR THE sr,a,.The Bountyis shown
                                        much as the original looked when firstNs                                       mate Fletcher Christian seized control
                                                           of the ship from Captain William Bligh
                                                               in  I 789. She has three masts, l4 horizon-N              WORLD'S FAIR                    tal yards and more than l0 miles of rig-  W8
               MARINA                         ging. Her cannon are in place, her cabins\S                                                completely furnished, her hold packed
      One of the  Fair's permanent  installa-       with hogsheads.The ship has traveled
        the largest on the East Coast. It  is the      formed  attendants answer  questions.s      tions, this 8oO-boat marina  is one of      more than 40,000 miles under sail. Uni-
         port  of  call for boatmen  cruising  to      ExHrBrrs oN sHoRE. A tropical exhibit
\        the  Fair, and the terminal  for  com-       area,set amid lush foliage,has a number
        mercial boat and hydrofoil  lines from        of attractions:
      New York City and other nearby points.          {  The survival cralt is a replica  of the
       Scheduled for  display  is one of New       ship's 23-foot launch, in which  Bligh
       York City's new jet-powered  fireboats.     and l8 loyal crewmen, put adrift by the\I      Evinrude Motors maintains a mail port       mutineers, sailed 1,600 miles to safety.
       and message center for boatmen, and            !  The canoeol the temptressesis a 57-foot
       Johnson Motors offers information on        sailing canoe of the type that brought
        boating facilities around the world.  In        lovely visiting ladies from Tahiti to the
       one building  is a display presented by      Bountyandso helped stir up the mutiny.
        the Olympic Committee of the Interna-      q Bounty souvmirs, including  jewelry,
         tional Yacht Racing Association. A res-      models and color film of the ship at sea
        taurant  overlooks  the  harbor.  The      are on sale in a thatched hut.
       marina also has a coffee shop.
           * Admission:free.
           * Restauranthours: lO a.m. to I a.m.

          About 250,OO0tons of steel were used to
           construct the various  exhibit  buildings.




                                             SHEA STADIUM               150
                                            Long after the Fair is gone, New york
                                                           City's new Shea Stadium witl remain as
                                                     the ultimate in modern sports arenas. A
                                                     five-minute walk from the Fair's main
                                                                                   of the                                                         New york
                                                                                          (football).   149   -BouNry..              Metsgate, (baseball)it  is the homeand Jets                                                                               Be-
                                             tween baseball games, it  is used by the
      The famous British armed merchant-       Fair for large special events. The stadi-
      man, as re-created in meticulous detail     um seats 55,OOOfor baseball and 60,0oo
         for the 1962 movie, Mutiny on the Bounty,       for  football, and no columns obstruct
         is displayed by Metro-Goldwyn-Mayer       the view from any seat. There are some
        at the Marina in Flushing Bay. The rep-      40 acres of  parking  space, plenty  of
         lica was built in Nova Scotia,to the plans      snack stands, 57 restrooms and a I.OOO-
        of the l8th Century vessel.                 seat restaurant.

                                                                       247
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Fun at the Fair, RobertMoseshas said, meansfun in
I,{ew York. Uncountablepleasuresawait the f airgoer in the city-
amlng them museums,clncerts,sporting eventsand sightseeing
in such placesas Rocket'ellerCenter,shown above.In the 45 pages
that follow, in picturesand in listings,ore presentedsome
of the big city's attractilns, both the familiar and the little known.




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TFIEASIJFIES
F F I C I M  T H E  C I T Y  M L J S E I J M S

Dozensof superbmuseumsmake New York City one of the
world's great repositoriesof art and antiquities.For fair-
goers,there is an exciting introduction to this wonderland
at the New York City pavilion, where 34 of the city's finest
museumsare exhibiting samples of their riches. Among
the exhibits are the jewel-likc bronze figurines,from  dif-
ferent centuries and opposite sides of the earth, shown
here, plus many paintings,primitive works, photographs,
posters and ceramic sculpture. A few of these treasures
are shown on the following pages.Starting on page 256
is a list of the city's museums and their specialties-not
only art, but nature,history and variousother fields as well.


                       A HOLY FIGURE oJ l6th CenturyAsia
                                            (left) representsnuddha settingin
                                     mltiln the wheelol the law. Thefigure,
                              displayedby the Asia HouseGallery,
                                        is from Nepal,whereBuddhawas born.





                       A MEDIEVAL VESSELdatingbackto
                                                                    l Sth or l4th CenturyEurope(right),
                                   this aquamanile,or handwasher,
                        was loanedto the Fair by the
                                  Cloisters.To useit, water was poured
                                  into the horse'sheadand
                             allowedt0 run lut thrlugh its mluth.





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                    "TH E DANCE" is lne o.fHenri Matisse'sqreatwlrks, nlw
                         part o.i the Museum oJ Modern Art  clllectiln. It was
                       paintedin I 909 as a studyl'or anotherpictureand waSlttter
                      -iudgedsuperior to the _finalwork New York's Governor
                         Rocke.lellerbouqhtit in I963 and presentedit to the museum


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A LITTLE CLAY MAN carryinga fan was madenearly
    1,000 years ago by the forefathersof today'sTarAscan
Indians of Mexico.Thefigure, ownedby the Musanm of the
    American Indian, is 14 incheshigh. Suchfigures, it is
              believed,were buried with imponant ptrsons.


                A NEW GUINEA SKULL RACK, mAdein the last
                   centuryby tribesmenlrom the PapuanGulf, is lrom the
                       Museumof Primitive Art.  It is the biggest
                             skull rack extnnt,standingalmost 56 incheshigh.
                   Headhuntersusedit to hang the skulls of their viaims.



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M U S i E I J M
S G H E E I I J L E S


There are dxcellentmuseums in every     cALLERyoF MoDERNART,2 ColumbusCir-
part of the New York City area. Some of        cle, exhibits European and American
the best known, and their specialties,      l9th and 20th Century paintings and
are listed below. Admission is free un-       sculpturesin a new white marble struc-
less otherwise indicated.                      ture. Specialexhibits include posters of
                                            world'sfairs and expositionsfrom 1890
Art                                             to 1915.Open Tuesdaythrough Friday,
                                     noon to 8 p.m.; weekends, noon to 6
AsrAHousEGALLERy.I l2 E. 64th Street,      p.m.; closed Mondays. Admission: 75
displays"Asianart in special exhibits:      cents;childrenunder 12,25 centswhen
"Art of Nepal," May 7 through August     accompaniedby an adult.
30; Japaneseprints, October 2 to mid-
December.Closedbetween shows. Open    THE GUGGENHETMMUsEUnn,lOTl Fifth
weekdays,l0 a.m. to 5 p.m.; Saturdays,    Avenue between 88th and 89th Streets,
I I a.m. to 5 p.m.; Sundaysand holidays,       is famous for its 20th Century European
I p.m. to 5 p.m.                        and American art. displayed in a dis-
                                           tinguished spiral building designed by
THE BRooKLYN MUsEUM,Eastern Park-      the late architect Frank Lloyd Wright.
way at Washington Avenue, Brooklyn,      Special exhibits: Vincent Van Gogh,
exhibits American paintings and prints,       April 2 through June 28; the Expres-
a distinguishedEgyptian collection,and       sionists,July  I through September 13.
primitive art from Latin America, Afri-     Open Tuesday through Saturday, l0
ca and the Pacific islands.A permanent      a.m. to 6 p.m.; Sundays and holidays,
reconstructionof the lTth Century Jan     noon to 6 p.m.; closed Mondays and
Martense Schenck House opens on the      July 4. Admission:50 cents.
museum grounds April 26. Open week-
daysand Saturdays,l0 a.m. to 5 p.m.;      THE  HISPANIC   SOCIETY  OF  AMERICA,
Sundaysand holidays, I p.m. to 5 p.m.       Broadway   between    I55th   and   I56th
                                             Streets,maintains a Iibrary for the study
rHE clorsrEns, Broadwayand W. l92nd       of Hispanic art, literature and history,
Street,is a branch of the Metropolitan      and displayspaintingsby such mastersas
Museum of Art that is devoted to me-       El Greco, Veldsquez,Goya. There are
dieval European art, including a Ro-      also collections of manuscripts, silver,
manesque chapel and  parts  of  four      books, ceramics, textiles and furniture
cloistersfrom French monasteries.Tues-      that illustrate Spanishand Latin Ameri-
day through Saturday,l0 a.m. to 5 p.m.;     can cultures from the Columbian era to
Sundaysandholidays,I p.m. to 6 p.m.;      the present.Open Tuesdaythrough Sat-
closed Mondays.                          urday, l0 a.m. to 4:J0 p.m.; Sundays,
                                         2 p.m. to 5 p.m.; closed Mondays and
FRrcKcot-t-EcrroN,Fifth Avenue at 70th       July 4. Library open l:00 p.m. through
Street,displays paintings, bronzes and      4:30 p.m.  Closed Sundays, Mondays,
furniture of the l4th to l9th Centuries     holidaysand during August.
in what was the elegant mansion of
Henry C. Frick. Open Tuesday through     THE JEwrsH MUsEUM.Fifth Avenue at
Saturday,l0 a.m.to 5 p.m.; Sundaysand     92nd Street. exhibits art  objects and
minorholidays,I p.m.to 5 p.m.; closed     ancient and modern Jewish ceremonial
Mondays and major holidays. During       objects. Special shows include an  ar-
August the hours are Thursday through      cheologicalexhibit focusingon the gods
Saturday,l0 a.m. to 5 p.m.; Wednesdays      of Biblical and pre-Biblical times, April
and Sundays,I p.m. Lo 5 p.m.; closed      l0 through September6. Open Mon-
Mondays and Tuesdays.                 day through Thursday, noon to 5 p.m.;
256
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Thursdays, noon  to  9  p.m.;  Sundays,      exhibitsincludea displayof folk sculp-
                    l l a m . t o 6 p . m .                                ture. Open Tuesdaysthrough Sundays,
                                                                                                                       l I a.m. to 6 p.m.; closed Mondays. Ad_
      METRopoLrrAN MUSEUM oF ART. Fifth       mission:2 5 cents.
      Avenue and 82nd Street, has the most
      comprehensive collection o[  art  in the      THE IVIUSEUMOF MODERN ART,   I I W.
       Western Hemisphere    It  also offers a        5lrd Street, reopens in May after a long
        Junirlr Museurn, a  Costurnc  Institute        cklsing for renovation and the construc-
      and free lectures. Open weekdays and         tion of a new wing.  It boasts one of the
       Saturdays, l0  a tn  to 5 p.m.; Sundays       world's best-known collections of mod-
       a n d h o l i d a y s , l p . m . t o 5 p . m .                ern art, starting with  the  Impressi()n_
                                                                     istic  period.  Other  features  include:
     MUSEUMoF coNTEMpoRARy cRAFTs. 29       Sculpture Garden, Children's Carnival
    W 5 l r d S t r e e t ,i s t h e o n l y m u s e u m  i n t h e         of Art with  hour-long sessions(registra-
       United States devoted entirely to handi-        tion in advance) in a workshop-toy gal-
        crafts Special exhibits include: "Ameri-         lery. and classic motion pictures, which
      can Dcsigner-Cr.rftsmen 1964," May    I       a r e s h o w n d a i l y a t 3 p . n r . a n d 5 : 3 0 p . m .
       through  Se1'rtember5. Opren weekdays       Special exhibits: "Monumental  Struc_
      and Saturdays, n(x)n to 6 p.m.; Sundays,       tures: Engineering at Giant Scale," May
       2 p . m . t o 6 p . m .                                                                                 l l    t h r o u g h S e p t e m b e r  l l ;  a h i s t o r y o f
                                                   photographic form since Daguerre, May
     MUSEUMOF EARLYAMERICANFOLKARTS,                 l  l  th rough October  i. Open da ily,    l  l
      49 W. 5I rd Street,speci.rlizesin domestic       a m. to 6 p.m. except Thursdays,  l  I a.m.
         ilr-tSctncl cr.rfts of early scttlers  Slleci.rt      tO 9 p.m  ; SundclfS, noofl  ttl 6 p.m. Ad-





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                        G R E E N , 1 I O P R O O F . Y E L L O W , 8 6 P R O O F . S C H I E F F E L I N& C O . , N E W Y O R K

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M | J S E U M E

mission: $1.0O; visitors under 16, 25       Historical
cents; group rates available.
                                   cRoLrERctus,47 E. 60th Street,has ex-
MUSEUMoF PRrMrrrvEART. l5 W. 54th       hibits relating to books and  printing.
Street, features art forms of primitive      and a researchlibrary on the history of
cultures.both ancient and modern. Spe-      printing, bibliographies,etc. Special ex-
cial exhibits include; "Seafarersof New        hibits: books published to commemo-
Guinea: Art of the Massim Area" and       rate fairs and other events, Apr\l 22
paintings by the famous Mexican cari-      through June l0; medieval manuscripts,
caturist Miguel Covarrubias,closes May       early printed books and fine bindings,
 l0; "Masterpiecesfrom the Americas,"     June I through August 31. Open week-
the best from the permanent collection.     days, l0 a.m. to 6 p.m.; Saturdays, l0
May 20 through November 15. Open      a.m. to 4 p.m.; Sundays,I p.m. to 5 p.m.
Tuesday through Saturday, noon to 5
p.m.; Sundays,I p.m. to 5 p.m.; closed      THE LONG  ISLAND  HISTORICAL   SOCIETY,
Mondays. Admission: 50 cents; visitors      Pierrepont and Clinton Streets, Brook-
under 18,25cents.                             lyn, features exhibits and  a  library
                                           dealing with the historic past of Long
RTvERSTDErvrusEuM,I l0 RiversideDrive       Island, including genealogical and ec-
at l0lrd  Street,features certain aspects      clesiastical histories. Open Tuesdays
of Oriental and American art-notably       through Saturdays, 9 a.m. to 5 p.m.;
the art of Tibet, contemporary Japanese     closed Sundays, Mondays and August
prints and American art since 1920.           I through Labor Day.
Specialexhibits include: Contemporary
American painters and sculptors,April      MUSEUM   OF  THE  AMERICAN    INDIAN.
l2 through May  17; "Federation of     Broadway at W. l55th Street, has the
Modern Painters and Sculptors," May       world's largest collection of Western
24 through August 30. Open Tuesday     HemisphereIndian arts and crafts, pre-
through Sunday from  I p.m. to 5 p.m.;       historic to present. Special exhibits in-
closedMondaysand holidays.               clude a Hall of Fame of Indian leaders.
                                  Open Tuesdaythrough Sunday,I p.m. to
STATENISLANDINSTITUTEOF ARTSAND      5 p.m.; closed Mondays and holidays.
scrENcEs.75 Stuyvesant Place at Wall
Street,St. George,Staten Island, has sec-     MUSEUM  OF THE  CITY  OF  NEttr  YORK.
tions devoted to exhibits on the natural       Fifth Avenue at l0lrd  to l04th Streets,
history of StatenIsland,Staten Island In-      presents New  York's history  in  100
dians and the solar system. There are      years of costumes, furniture,  toys. fire
specialexhibits on "New Discoveriesin      engines,etc. Walking tours to various
Indian Archaeology on Staten Island"      parts of the city are arranged on alter.
and "Conservation in an Urban Envi-      nate Sundays. Open Tuesday through
ronment." Open Tuesday through Sat-     Saturday. l0 a.m. to 5 p.m.; Sundays
urday, l0 a.m. to 5 p.m.; Sundays, 2      and holidays, I p.m. to 5 p.m.; closed
p.m. to 5 p.m.; Memorial Day and Labor     Mondays.
Day,2 p.m. to 5 p.m.; July and August,
weekdaysl0 a.m. to 4 p.m.; closedMon-     NEw-YoRK HrsroRrcAl  socrETY, 170
daysand July 4.                             Central Park West between 76th and
                                         77th Streets, maintains historical art
wHrrNEYMUsEUMoF AMERTcAxnnr, 22       galleries,a museum and a library. Spe-
W. 54th Street,has displaysof contempo-       cial exhibits include maps usedby Wash-
rary American paintings and sculptures.      ington's army, and  pictures of New
Specialexhibit for the Fair season:"Be-      York's first world's fair: the Crystal Pal-
tween the Fairs-25 Years of American     ace Exhibition of 1851. Galleries are
 Ari,1939-1964," June 24 through Sep-     open Sundays and  Tuesday through
tember23.Open daily, I p.m. to 5 p.m.;      Friday, I p.m. to 5 p.m.; Saturdays, l0
closedJuly 4 and Labor Day.                 a.m. to 5 p.m.; closed Mondays and
258
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holidays.The library is open weekdays      erals from every age and place in its 58
     and Saturdays,l0 a.m. to 5 p.m.; closed      exhibit areas. Noteworthy exhibits in-
     Sundaysand holidays.                      clude a 67-foot Brontosaurus skeleton,a
                                             Northwest CoastIndian Hall and a num-
      STATEN  ISLAND   HISTORICAL   SOCIETY.       ber of groupings showing animals in
      Court and Center Streets, Richmond-       their natural habitats. A Hall of North
      town, Staten Island, displays a repre-     American Birds opens in 'May. Open
      sentative collection illustrating the  is-      weekdays,l0 a.m. to 5 p.m.; Sundays
      land's history, including the inside of      and holidays, I p.m. to 5 p.m.
     an old general store and a tool collec-       The Hayden Planetarium, located in
       tion. Open Tuesday through Saturday,     an adjoining building, gives daily astro-
     2 p.m. to 5 p.m.; Sunday, 2 p.m. to 6      nomical shows on  its ceiling chart of
      p.m.; closedMondays.                        the heavens, one of the  largest of  its
                                                  kind  in  America.  Admission: days,
      Libraries                                  adults $ 1.00, children under 18, 50
                                                cents;evenings,adults $1.25, children
    NEw YoRK PUBLTcLTBRARv,Fifth Ave-      75 cents.No child under five is admitted.
     nue and 42nd Street, is headquarters
       of the  world's biggest public  library      AMERTcAN  NUMISMATIC   socrETy,   Broad-
     system.Specialexhibits during the Fair     way at l56th Street, one of the oldest
      season:"64 Treasures for the '64 Fair,"       coin collectors'societiesin America, has
      including a l5th Century Gutenberg Bi-      a library in which  it displays coins of
      ble and the Olive Branch Petition sent         all kinds-American,  British. Roman,
       to l(ing George III by the Continental      Siamese,etc.-and medals, decorations
     Congressln  1775, mid-April  through      and gambling  tokens. Open Tuesday
      July l2; Shakespeareanobjects,July l2       through Saturday,l0 a.m. to 5 p.m.;
      through October ll.  Open weekdays       library, Tuesday through  Saturday, 9
     and Saturdays,9 a.m. to  l0 p.m.; Sun-      a.m. to 5 p.m.; closed Sundays, Mon-
      days. I p.m. to l0 p.m.                    days and holidays.

    THEprERpoNTrvroRGANrrsRAny, 29 E.      THE BRooKLyN   cHTLDREN'S  MUSEUM,     I 85
      l6th  Street, displays rare manuscripts,     Brooklyn Avenue between Park Place
     documents and books  in  the  former      and St. Marks Avenue, Brooklyn, has
      private library of J. P. Morgan. Special      exhibits on science. anthropology, In-
      exhibit: "Notable Acquisitions since the       dians,the Civil War and antique toys.
       l9l9  World's Fair," April  9 through     A planetarium show, films, talks and
     September 12. Open Monday through        live animal exhibits are designed for
     Saturday, 9:lO a.m. to 5 p.m.; closed      school-agechildren. The museum is in
     Sundays, holidays and summer week-      two buildings. Both are open Monday
     ends.                                    through Saturday,l0 a.m. to 5 p.m. In
                                                 the spring and  fall  the Bower Park
     Others                                      Building is also open Sundaysand holi-
                                               days, I p.m. to 5 p.m. The St. Marks
    AM E R I C A N G E O G R A P H I C A L S OCIE TY,      Building is closedSundaysand holidays;
*    Broadway  at  l56th  Street, nation's  old-       both buildings closed-sundaysand holi-
       est geographical  society, has  old  and      daysin July and August.
     new maps on display, with  others  avail-
       able  through   a  fine  research   library.      THE coopER uNroN l\irusEuM,7th Street
     Open weekdays,9  a.m. to 5 p.m.; closed      and 4th Avenue, specializesin the deco-
      weekends and holidays.                         rative arts: textiles, drawings, silver, ce-
}                                             ramics and tapestries.Its collection of     AMERICAN MUSEUM OF NATURAL  HIS-       paintings includesmore than 100 works
       ronv,  and the American  Museum  Hay-       by Winslow Homer. Open weekdays
      den Planetarium,  Central  Park West  at      and Saturdays,l0a.m. to 5 p.m.; closed
      79th Street, has animals, plants and min-       Sundavs.
                                                                      259
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Thisis where
    the Fairbegins
  The RCA Exhibit, including a   of services. A worried parent, for
 closed-circuit color television net-   instance, need only look as far as
work and 300 receiver sets located   the nearest RCA  receiver. Lost
conveniently throughout the   children will be regularly televised.
Fairgrounds, informs  visitors  of    Make your first stop at the RCA
Fair-wide activities. A mobile TV   Building itself, located right inside
unit, roving the grounds, permits   the main gate. From the circular
coverageof major events and spot   glass visitors' gallery, you watch
news developments when and  a fully equipped color TV studio
where they happen. Watch RCA    at work. See live color programs
color TV at the Fair-look  at the   being produced. See yourself on
RCA Exhibit and at any of the 300  COLOR TV-live  and on tape!
strategically placed RCA  Victor    No doubt about it, the fabulouscolor receivers.                       RCA Exhibit  is a landmark. Its
  As T heOfr,cialW orld' s F air Color  wonderful world of color television
TV  Communications Center, the   is a wonderful introduction to the
RCA Exhibit handlesa wide range  Greatest Fair of all.

      TheMostTrustedNamein Electronics
            ...and,the world's most broadlybpsed electronicscompanv
                                                                                    Tmk(s),t

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